Discover our team

  • CrossMedia

Cathérine Liekens

Project Manager XMM
  • General

Koenraad Deridder

General Manager
  • TV & Video
  • Digital

Salomé Basch

Research Executive
  • Publishing
  • CrossMedia

Cecilia Versmissen

Project Manager
  • Radio & Audio
  • CrossMedia

Mathias Maesschalck

Research Executive
  • Radio & Audio
  • Out of Home
  • CrossMedia

Joëlle Defossez

Project Manager
  • Radio & Audio
  • Publishing
  • Out of Home
  • CrossMedia

Michaël Debels

Research Director
  • TV & Video
  • Digital

Robin Florin

Media Director
  • TV & Video
  • Digital

Stephan van Weddingen

Project Manager
  • General

Véronique Defeld

Office Manager
  • General

Frédéric Pricken

Administration & Accounting Manager
  • General

Aytug Altin

Senior Data Scientist
  • General

Nicole Lasseel

Communication Manager

At the CIM, you work in a young and ambitious team that truly understands the media user in Belgium. We combine over 50 years of experience with a fresh, dynamic approach. Flexible working? Yes — up to 50% from home. Here, you have the chance to explore the media world from the inside and grow both internally and externally. Want to help build independent and reliable media data? Check out our vacancies.

Organization

The CIM works with several bodies, each with specific responsibilities.

01.

CIM members

The members of the CIM come from three families: about fifteen advertisers, around twenty media and advertising agencies, and more than 130 media companies and their sales houses. They meet once a year at the General Meeting.

02.

The Bureau

Delegated by the CIM Board, the CIM Bureau prepares meetings, executes specific tasks, makes operational decisions, and assists the General Manager in day-to-day management. The General Manager is also part of the Bureau but without voting rights.

All families are represented in the Bureau. The Board elects the Chairperson for three years, renewable once. The Chair can be a Board member or an external expert recognized for independence and expertise.

Current Bureau composition:
  • Stefan Lameire, Chair CIM
  • Veerle Colin (JC Decaux)
  • Luc Eeckhout (UBA)
  • Nathalie L'Hoir (UMA)
  • Alex Thoré (VAR)
03.

The Board

Current Chair: Stefan Lameire

Today's composition of the Board:

Media
  • OOH – Joris De Doncker (Bauer Media Outdoor Belgium) – mandate 2025-2028
  • Listen – Massimo Papa (RMB) – mandate 2024-2027
  • Watch – Tim Van Doorslaer (DPG Media) – mandate 2024-2027
  • Read – Sophie Vanderwinkel (IPM Group) – CIM Treasurer – mandate 2024-2027
Intermediaries
  • Thierry Brynaert (Wavemaker) – mandate 2026-2029
  • François Chaudoir (Space) – Vice Chair CIM – mandate 2024-2027
Advertisers
  • Luc Suykens (UBA) – mandate 2025-2028
  • Bart Swings (Luminus) – Secretary CIM – mandate 2024-2027
04.

Permanent Structure

The Permanent Structure is the team led by the CIM General Manager, implementing CIM’s mission and decisions of the Board and Bureau. It supports Technical Committees and Strategic Committees, ensuring methodological quality and proper execution of CIM studies.

05.

Technical Committees and Strategic Committees

Technical Committees monitor the practical execution of studies and supervise publications. More information here.

A Strategic Committee is a forum where the Buy Side and the Sell Side come together to define the CIM strategy within the broad guidelines set by the Board of Directors, and to strike the right balance between what the CIM must achieve and what it can realistically deliver — aligning resources with results. More information here.